AnuCharan's — the name is as special as the journey behind it. It's a blend of Anusha and Charan — husband and wife, partners in life and now in business too. 💑
I spent nearly 9 years in the IT world, working in technology sales. But somewhere deep down, I always dreamed of having my own clothing brand. Fashion and design have been my passion since childhood.
Seeing that tiny "Made in India" label filled me with pride, but it also left me frustrated.
After COVID and becoming parents to a beautiful baby boy, something shifted. One morning, I woke up and just knew — it was time. I decided to follow my dream.✨
What started as a side hustle while I was still working full-time, soon began to grow. Slowly, our brand gained momentum.
Orders increased, customers started trusting us — and eventually, I took the leap and quit my job to pursue this full-time.
Today, we're proud to say we have our own brand, our own manufacturing, and in-house design.
We began with reselling, but today, we're proud to say we have our own brand, our own manufacturing, and in-house design and stitching. 💪
From just the two of us… today, we're a team of 20+:
👗 15 people in tailoring
🛍 7–8 people in sales
🏬 An offline store in Manikonda
What drives us is not just creating beautiful clothes, but building a brand that represents quality, trust, and the dreams of every person who believes in "Made in India."
When you choose AnuCharan's, you're not just buying clothes — you're supporting a dream, a family, and a vision.
Thank you for being part of our journey and helping us turn our dreams into reality.
Warm regards,
AnuCharans,
Founder, Anusha.